July 29, 2014

Image Credit:

Video Marketing Infographic for Medical and Dental Practices


February 8, 2012

Image Credit:

SEO Success Starts Here

Updated April 4, 2013 Your aesthetic practice is your pride and joy. It took you years of medical school as well as surgical experience to be in the place you are today. That means everything to your patients. However, if you are neglecting your online medical marketing and not making sure to adhere to current SEO best practices, your patients won't find you on Google or any other search engine for that matter. Here are a couple of examples of...


May 14, 2011

Image Credit:

How to Animate PowerPoint Presentations So They Play Like Videos

Updated November 10, 2014 - There is some pretty astounding video technology available to us today.  Not just for the professionals who get technical degrees, but for the every day person. The answer to making an incredible video with no experience at all is to first make a PowerPoint presentation and then use a screen capturing software like Camtasia, Screen Flow, or CamStudio to turn it into a video. Here's how to do it in a few easy steps....


April 8, 2011

Image Credit:

How to Create Effective Patient Education Videos

Updated November 10, 2014 - There’s no better method of delivering information to patients than through video.  It’s convenient and helpful for them to learn instantly from the comfort of home or while on-the-go using a mobile device. The goal of your practice marketing videos should be to educate your patients with the highest-quality information.  Their desire to schedule an appointment with you will be the end result. Since PowerPoint...