September 8, 2011

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Help New Patients Schedule a Consultation

"You can bring a horse to water, but you can't make it drink."  Right?  Not necessarily so when it comes to prospective patients who are on your Web site. Your site visitors have found you online because they are already interested in your services and live in your area.  The good news is, that means that you already have pre-qualified visitors from the start based on their location and interests. But it takes more than that.  Here are five...


March 13, 2011

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How to Educate Your Patients in the Most Effective Ways

Updated November 10, 2014 - “Content is King” is how the saying goes in Internet Marketing.  And that couldn’t be more true for web surfers and even more so for potential patients. Your web site visitors want to know how procedures are done, what your before and after results look like, and healing times they can expect. This is why creating engaging, educational content on your web site is essential to your success. 5 Tips for Creating...


December 12, 2010

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Do’s and Don’ts of Outsourcing: Buyer Beware

Updated November 10, 2014 - Outsourcing your Internet marketing and SEO to a professional can seem like an overwhelming task if you don’t know what qualities to look for.  The good news is that there are several ways you can pinpoint a good medical marketing company. Here are several key elements to look for as well as what to avoid. Things to Do When Outsourcing Your Medical Marketing Choose a company with a good reputation.  It’s a good...