June 11, 2012

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Link Between Staff Communication with Patients and Your Profits

Updated November 7, 2014 Any relationship needs nurturing and attention; your physician-patient relationship is no different.  But how about the relationship that your patients have with your staff?  Not only do they represent you, the doctor, they can be instrumental to selling your services to existing patients...and new ones as well. Make That Human Connection Think of patients in more "human" terms and you'll see what we mean.  I know...


March 9, 2010

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Best Practices: Using SEO in Plastic Surgery

Updated April 4, 2013 Just as your expertise as a plastic surgeon is learned and perfected over many years; cosmetic surgery marketing is an acquired skill that takes time. Specially-constructed marketing strategies for the plastic surgeon are perfected for each individual practice. This type of strategy goes far beyond the everyday SEO and Internet marketing that comes with standard companies. Here are the top three best practices of cosmetic...