Kim Virrueta
August 8, 2012
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How Patient Newsletters Can Boost Marketing Results
Updated November 10, 2014 Patient email newsletters are there to help you touch base with patients in a different, even more personable, way. It's something great that happens between doctor and patient when they're not thinking about getting a procedure done. As such, newsletters are a great medical marketing tool for your practice. With so many possibilities for what to include in your email communications, it can be difficult to choose...
Kim Virrueta
July 12, 2010
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Part 2: Building a Profitable Email List
In part 1, we looked at some of the essentials to building a patient email list and how stagnant your practice can become without this list. Here is the final installment in this two-part series. If you missed part 1, please click here to read it first. These tips will greatly help your medical practice marketing work better and even more effectively. Communication is Key to a Profitable Email List Within your newsletter, target specific and...
Kim Virrueta
July 1, 2010
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Part 1: Building a Profitable Email List
Updated November 7, 2014 Stagnation. It drums up visions of green, mucky water that smells bad and sits around gathering bugs; the water isn’t going anywhere…and that’s the problem. Stagnation in your plastic surgery, dermatology, or cosmetic dentistry practice is as destructive to the inflow of patients as stagnant water is to our freshwater drinking water supply. In order to get your practice to grow, you’ll need to give your patients...